Product Manager Martech
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Descrizione del posto
* Administration - Marketing * Zug * Contracting * Vollzeit * Marketing, Medizintechnik **Tasks & Responsibilities:** Strategic Leadership & Roadmapping * Vision & Strategy: Define and communicate the product vision and long-term roadmap for our Martech ecosystem. * Market Analysis: Conduct research on marketing trends, API integrations, and the competitive landscape to ensure product-market fit. * Business Alignment: Partner with the Business Owner to ensure the product delivers measurable ROI and supports the company-s broader financial objectives. Tactical Execution & Delivery * Backlog & Sprint Management: Own the end-to-end backlog; draft, refine, and prioritize user stories to ensure the development team has a clear path for every sprint. * Agile Facilitation: Lead sprint planning, define sprint goals, and participate in daily stand-ups to unblock the Scrum team and ensure timely increments. * Functional Specifications: Translate marketing requirements into clear technical specifications. Stakeholder & Team Orchestration * Cross-Functional Bridge: Serve as the primary liaison between Marketing/Sales stakeholders and the technical development team. * Quality Assurance: Validate that every product increment meets the "Definition of Done" and fulfills the strategic intent established in the roadmap. **Must Haves:** * Minimum Bachelor's degree in a relevant field * Previous experience in marketing platforms and product ownership * Minimum 5 year of experience within Martech * Dual-Competency Expertise: Proven ability to balance high-level strategic thinking with meticulous, detail-oriented execution in an Agile environment. * Martech Domain Knowledge: Strong understanding of the marketing technology landscape and data privacy regulations (GDPR/CCPA). * Agile Mastery: Expert-level experience with Scrum frameworks, backlog grooming, and product management software. * Technical Literacy: Ability to discuss API capabilities, data schemas, and system architecture with engineers while explaining business value to business leaders. * Analytical Mindset: Strong capability to use data and customer insights to make prioritization decisions. * Language Skills: Fluency in English required, German is a plus
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